DAILY NEWS

Latest hot news all day long.

DAILY NEWS

Latest hot news all day long.

DAILY NEWS

Latest hot news all day long.

DAILY NEWS

Latest hot news all day long.

DAILY NEWS

Latest hot news all day long.

Durand Cup Prize Pool Tripled to ₹3 Cr

Kolkata (West Bengal) [India], July 17 (ANI): The 134thDurand Cup Organizing Committee (DCOC) stated that the overall cash prize fund for this year's tournament will triple to ₹3 Crore. The announcement was made during the trophy presentation ceremony in Kolkata as the City of Joy prepared to host Asia's oldest football competition. In addition to the winners and runners-up, teams that reach the semi-finals and quarterfinals, as well as three individual awards, will also receive a portion of the prize money, according to a statement.Durand Cup.

The three awards of theDurand Cupwere displayed here at AOI Vijay Durg in the presence ofAroop Biswas, Minister-in-Charge, Department of Power, Housing, Youth Services & Sports, Government of West Bengal, who served as the Chief Guest at the event. Also in attendance wereRajesh Kumar SinhaIAS, Principal Secretary, Housing, Youth Services & Sports, Disaster Management & Civil Defence Department, Government of West Bengal, Lt Gen Mohit Malhotra AVSM, SM, Chief of Staff HQ Eastern Command and ChairmanDurand CupPlanning Committee and Maj Gen Rajesh Arun Moghe VSM, General Officer Commanding Bengal Sub Area and Vice-Chairman ofDurand Cup Organising Committee.

The three shining items of silverware, theDurand Cup, the original prize and the rollingShimla Trophy(unveiled by Shimla residents in 1904), along with the President's Cup, which the victors retain permanently, were presented by the honored guests.

Speaking on the occasion Aroop Biswas, said, "With more media attention scheduled for theDurand Cupand the Honorable Chief Minister Mamata Banerjee attending the grand finale on August 23rd, the ambiance is expected to be vibrant. Ticket distributions for prominent clubs suchMohun Bagan, East Bengal, Mohammedan SC, and Diamond Harbour FC have also been confirmed to ensure robust fan presence. A ticket allocation of 5,000 each has been set aside forMohun Bagan, East Bengal, Mohammedan SC, and Diamond Harbour FC to maintain an energetic supporter presence in the audience. We extend our best wishes to all the teams as they take part in Asia's oldest and most renowned football competition," as stated in a press release byDurand Cup.

Rajesh Kumar Sinha IAS mentioned, "The Durand Cuphas returned to its former glory over the past six years following its hosting in Kolkata. The government has also invested ₹15 Cr on theDurand CupThe significant role played by all departments in West Bengal, under the forward-thinking leadership of Chief Minister Smt. Mamta Banerjee, who are eager to support the seamless organization of the tournament, is highly valuable.

Additionally, speaking at the event, Lt Gen Mohit Malhotra said, "I am pleased to announce that this year's tournament has greatly increased its prize money, rising from below ₹1.2 Cr in previous years to over ₹3 Cr now. Moreover, three new SUVs will be awarded to the top individual performers. This demonstrates our increasing dedication to recognizing outstanding performance and drawing the finest talent from throughout the country. With its enthusiastic supporters, historic clubs, and exceptional football culture, Kolkata continues to be the spiritual center of the sport in India. We sincerely appreciate the Chief Minister of West Bengal, the State Sports Minister, the Department of Sports, and all relevant government departments for their consistent support in enabling this phase of the tournament. Since 2019, under the guidance of HQ Eastern Command, the tournament has expanded not only in size but also in reputation, credibility, and professional standards."

Major General Rajesh Arun Moghe expressed his views, "This year, the tournament will proceed with the League-cum-Knockout system that has worked effectively for us. A total of 24 teams, split into six groups, will take part across five states, with two groups playing their games right here in Kolkata. Kolkata will host 15 matches, including one quarterfinal, semifinal, and the final match. We are also pleased to offer a platform for four emerging local teams: 1-Ladakh FC, South United FC, Bodoland FC, and Rangdajied United FC. I would like to sincerely thank the Sports and related departments of the Government of West Bengal, the Kolkata Police, and all our partners and sponsors, IOCL, SBI, CIL, and Sony, whose support reflects a common dedication to football and our youth."

Kolkata will be the venue for two groups and a total of 15 matches, featuring a quarterfinal, semifinal, and the final, all taking place at the Vivekananda Yuba Bharati Krirangan (VYBK) and the Kishore Bharati Krirangan (KBK). EmamiEast BengalFC, Indian Air Force FT andDurand CupFirst-time participants Namdhari FC and South United FC, based in Bengaluru, are placed in Group A, withEast Bengaland South United FC competing against each other in the first game of the competition on July 23rd at VYBK.

Last year's runners up Mohun BaganSuper Big, another prominent team from KolkataMohammedan SC, Border Security Force FT and another Kolkata team Diamond Harbour FC will be competing in Group B, featuring the Kolkata derby betweenMohun Bagan Super Giant and Mohammedan SCwill take place on July 31st at the Kishore Bharati Krirangan. (ANI)


Thank You for Supporting Lee Soo Hyuk, the Handsome and Persuasive Musician

The band Close Your Eyes anticipated another step forward.

Close Your Eyes is a seven-member male group consisting of Jeon Min-wook, Majing Xiang Jang Yeo-jun, Kim Sung-min, Song Seung-ho, and Kenshin Seo Kyung-bae, who were chosen via the talent competition 'Project 7'.

The debut album Eternality by 'Close Your Eyes,' released on April 2, sold over 300,000 copies initially, marking a fifth-place record for a boy group's debut album. The lead single 'All poems and novels in me' made it onto the latest charts, including Melon Hot 100, the country's top music platform, and climbed to number one on Bugs. This is an exceptional accomplishment for a new boy group.

On the sixth day of his debut, he secured his first No. 1 position on 'The Show' and his first No. 1 in terrestrial music programs on 'Music Bank' on the ninth day of his debut. As a result, Close Your Eyes is regarded as the most successful boy group from an audition program since Wanna One and Zero Base One upon their launch.

Jeon Min-wook stated, "I believed that fans would appreciate it more if we delivered stronger performances, given how much you all care for us, so I put in the effort to prepare it with a sense of duty rather than stress," he mentioned.

They will return on the 9th with the launch of their second mini-album 'Snowy Summer'. Snowy Summer is a charming and clever album that tells the story of boys who have turned into free ghosts, representing a season of change. It includes the group's vision to write 'Eternal' across time, past, present, and space.

Actor Lee Soo-hyuk was featured in the promotional material, generating significant attention.

Jeon Min-wook said, "Lee Soo-hyuk also came to congratulate us when we reached #1 on Music Bank. I was very thankful that he supported us in this album. A good-looking senior appeared on the show, so I wanted to have that kind of look, and I have a lot of respect for him. When we got #1 on 'Music Bank,' she filmed us and came over with a bouquet of flowers to congratulate us. I was really surprised and grateful. You asked me to take a photo together behind the stage, so I did, and you said we should eat when we have time. I think those words were very meaningful, which gave me a lot of strength," he expressed his gratitude.

Close Your Eyes is committed to returning the support and affection received during their initial solo fan meeting tour titled 'Closer Moments'. Witnessing their performance and seeing their fans cry, they experienced a more powerful sense of emotion, and they will present improved music and activities rooted in the feelings and development of that day.

Jeon Min-wook stated, "I believe our main identity lies in creating music that is compelling and enjoyable even when listened to with our eyes closed, much like our group name suggests. If you examine our albums, I feel we possess a unique innocence and authenticity that hasn't been overly embellished. This music video contains many playful elements, and in reality, the members often enjoy themselves a lot, so I think these visuals blend naturally. I believe our strength is our authenticity. The kind of naturalness we have is that we frequently play around, and this aligns well with the album. I think we showcase many playful aspects in our daily lives. Additionally, I believe each member has a slightly different type of attractiveness, which will serve as another appealing aspect of the album."

Close Your Eyes operates under a dual-title structure. 'Snowy Summer' is a vibrant pop R&B song with a house rhythm. By juxtaposing the opposing images of summer and snow, the joyful creativity was whimsical. The dual-title track 'Paint Candy' is a rhythmic R&B song that incorporates the essence of New Jack Swing, adding freshness through a distinctive element known as paint candy.

Jeon Min-wook stated, "I believe our music is enjoyable to hear at any time and place, rather than being limited to performances that can be defined by specific indicators. Unlike other songs associated with the summer season, this track incorporates unique elements reminiscent of snow during summer. I hope many people will listen to it out of curiosity, and once they do, I think they'll fall in love with our music."

Reporter Baek Ji-eun silk781220@Daily News, Photo provided by = Uncore

silk781220@Daily News

  • Song Chang-sik revealed that two of his three children were adopted, and he had an unadopted child.
  • Lee Ji-soo feels distressed by the family's request for an autopsy of their loved one, who passed away at home during the early hours of the morning.
  • Park Soo-hong stated, "The costly vacuum cleaner I was concerned about. My family was present. I wasn't the only one." a bittersweet admission.
  • Cho Sung-mo was discovered deceased following his disappearance, "victim of a hit-and-run accident"
  • 3 Billion Debt Bankruptcy: Yoon Jeong-soo Sold 200 Million Houses per pyeong...My former wife Kim Sook also wept. [SC Review]
  • A 55-year-old volunteer YouTuber named A was arrested after impregnating a 13-year-old girl and giving birth [Roundup]
  • Lee Jae-gyun was arrested by the police. Was he the one responsible for killing Lee Si-young's best friend?

The Kutis, Uzama, and 8 Iconic Families in Nigerian Music

Nigerian music is fortunate to have skilled families that have given rise to people whose contributions have influenced various sectors of the industry.

These families have made a lasting impact on Nigerian music through the Afrobeat icon Fela Kuti the music of sociopolitical justice, which has been carried on by his descendants, is associated with the pioneer of Fuji musicAlhaji Sikiru Ayinde Barriser whose son Barry Jhayis influencing street pop music.

The Uzamas brothers Shallipopi, ZerryDL, and Famous Plutothe newest musical family whose efforts are bringing attention to the benin creative center and injecting an exhilarating energy into nigerian hip hop.

These are the 10 most prominent families in Nigerian music.

1. The Kutis - Fela Kuti, Yeni Kuti, Femi Kuti, Seun Kuti, Made Kuti

The Kutis, led by the lateAfrobeat pioneerFela Anikulapo Kutiare the most renowned music family in Nigerian music.

The unrest and courageous demands for sociopolitical fairness he expressed through his music have been carried forward by his offspring.Yeni, Femi and Seun, and his grandsonMade. Between them, The Kutis have received 8 Grammy nominations.which indicates their position as a global superpower.

The New Afrikan Shrine in Lagos serves as a spiritual hub for the Fela family.and a representation of fairness for the average person.

2. Ayinde Baloguns - Alhaji Sikiru Ayinde Barrister, Barry Jhay

Alhaji Sikiru Ayinde Barristerhad a significant influence on the Yoruba people, Nigeria, and the global stage by introducing Fuji Music, which is now one of the most widely appreciated musical styles being further developed by other renowned Fuji artists.

The tale handed down his skills to his offspring Barry Jhayone of the unique voices in Nigerian popular music.

3. The Uzamas - Shallipopi, ZerryDL, Famous Pluto

The Uzama brothers Shallipopi, ZerryDL, and Famous Plutothe newest musical family whose efforts are bringing attention to the benin creative center and injecting an exhilarating energy into nigerian hip hop.

Employing lively pidgin English, energetic rap rhythms, and eye-catching production, they have created a street anthem that has propelled them to fame.

4. The Uwaifos - Sir Victor Uwaifo, Andre Vibez

Sir Victor Uwaifo fondly called The Guitar Boy was among Nigeria's most renowned musical iconswhose contributions shaped the 70s and 80s. His popular song 'Mami Water' remains a timeless favorite across generations.

His influence is being furthered by his son, a music producer.Andre Vibez who is the person behindRema'his record-setting hit 'Calm Down'.

5. The Apatas - Niniola, Teni

Sisters Niniola and Teni are two of Nigeria's top vocalists whose sounds have captivated audiences over the past ten years.

The elder sibling Niniola carved a reputation for herself through her mesmerizing mix of Afrobeats and House music that gained her recognition.the Queen of Afro-House title.

Teni's strong voice, impressive range, and catchy personality have been evident in her numerous successful songs that have made her a well-known figure.

6. The Oyebanjos - D'banj, Kayswitch

Multi-award-winning Afrobeats legendD'banjhe requires no introduction, as his influence significantly boosted the global popularity of Afrobeats.

His influence also reaches the career of his younger brother.Kayswitch whose popularity was defined by the launch of several unforgettable hits.

7. The Ajerehs - Don Jazzy, D Prince

BrothersDon Jazzy and D Prince have a strong heritage in Nigerian music that began during their time at Mo'hit record, led by thepowerful team of Don Jazzy and D'banj.

Don Jazzy is considered the top producer and label head in Afrobeats. His brother D'Prince also achieved success as a popular music creator and as a label boss with his own imprint.Jonzing Worldwhich played a key role in the achievements of Rema and Ruger.

8. The Adedejis - DJ Enimoney, Olamide Baddo

Nigerian hip hop iconOlamide Baddo has captivated audiences with his popular tracks for 15 years. His record label YBNL has also played a key role in the rise of numerous stars, reflecting his legacy as one of the most influential personalities in Nigerian music.

His brother DJ Enimoney is a highly regarded DJ whose music has influenced the mainstream through popular tracks such as 'Codeine Diet'.

9. The Otedolas - DJ Cuppy, Tolani

Daughter of Nigerian billiionaireFemi Otedola, DJ Cuppy became well-known as a DJ and musician who has collaborated with various Afrobeats artists such asTekno, Zlatan, Fireboy, and more.

Her sister Tolani is an artist whose soothing tunes and character have enabled her to create a group of devoted followers.

10. The Ogulus - Burna Boy, Nissi

Grammy-winning star Burna Boyis among Nigeria's top musicianswhose contributions have documented numerous significant milestones in Nigerian music.

His younger sister, Nissi, is also a gifted musician who has received multiple accolades, including being featured on Forbes Africa's Women Impact List.

India's 2036 Olympics Medal Plan Unveiled at Khelo Bharat Conclave

New Delhi [India], July 17 (ANI): Union Minister of State for Youth Affairs and Sports,Mansukh Mandaviya, on Thursday, detailed India's plan to emerge as the leading nation in terms of medal count at the 2036 Summer Olympics and Paralympics.

At the Khelo Bharat Conclave, participants included representatives from the National Sports Federations, the Paralympic Committee of India, the Indian Olympic Association, various institutions, leading corporate entities, and prominent figures in Indian sports administration. They engaged in a full-day discussion focused on positioning India as a global sporting power by 2047, as stated by the Sports Authority of India (SAI).

The dynamic gathering addressed multiple core areas outlined in theKhelo Bharat Niti2025 (sports policy). Discussions focused on the significance of effective governance and the forthcoming Bill set to be introduced during the Monsoon session of Parliament beginning on July 21.

While competitors continue to be the central focus of theKhelo Bharat Niti, the government has emphasized the part that National Sports Federations, state governments, and corporate entities must take to enable India to rank within the top 10 countries in the 2036 Summer Olympics and Paralympics.

Mandaviya stated, "Sports is a collective effort. We can establish objectives and attain them only through collaboration. Our Prime Minister, Modiji, consistently emphasizes unity in sports, and we must set aside our egos, concentrate on thorough planning, and transform those plans into meaningful results."

Participants at the six-hour Khelo Bharat conference all agreed that the government's policy was ambitious and a genuine effort to reach international sports standards. Each presentation was followed by interactive discussions, during which various stakeholders provided recommendations that were noted down by senior ministry officials.

Minister of State in the Ministry of Youth Affairs and Sports,Raksha Nikhil Khadse, said the Khelo Bharat Nitiwas developed following an analysis of the "real-world conditions" and "obstacles" encountered in Indian sports. The government spent over a year creating the document, which underwent multiple revisions after extended consultations with important parties.

"Now we have a chance to leverage sports and through the implementation of this comprehensive strategy, India can excel in the entertainment sector, create employment opportunities, and truly guide the youth of India," stated Khadse.

Mandaviya has placed the responsibility on the National Sports Federations to take charge and initiate the process of effective governance with urgency. "We need to immediately evaluate our current status and where we aim to be. Initially, I request the NSFs to submit a five-year policy by August, after which we can create a 10-year strategy. With the Asian Games scheduled for 2026, we require a comprehensive approach since our goal is not only to secure medals at the Olympics but also to transform sports into a commercial asset, inviting the world to compete in India and promoting sports tourism in Ladakh and Jammu and Kashmir."

Although the importance of effective governance was highlighted, there were intense debates on creating quality coaches, training competent sports administrators, promoting the sports goods industry, and addressing the issue of doping. The sports ministry's "nation-first" strategy has called for a strong commitment from national sports federations and encouraged sports organizations to outline "three good governance initiatives" by August 29, theNational Sports Day.

The achievement of putting into practice theKhelo Bharat NitiIt depends on the effectiveness of our implementation of the initiatives. We are pleased to offer full support to National Sports Federations, but moving forward, we will consider performance-based funding. This approach will ensure that we remain focused and committed to our planning and management of the sport," said Mandaviya.

The ministry requested NSFs to maintain a proper schedule of events to ensure athletes avoid logistical problems.

Towards a Viksit BharatThe sports ministry is concentrating on a three-tiered integrated talent development pyramid, beginning with schools and culminating in the planned Olympic Training Centres. The government has already presented a five-year strategy (2026-27 to 2030-31), which will start with residential sports schools engaging over 16,500 students. These students will have the chance to advance to the intermediate level (over 6,500) and eventually move to the elite category, which will support more than 1,300 aspiring international medal contenders.

Mandaviya has highlighted the importance of states in the process of nation-building. Considering the vast challenge of transforming India's vision into a leading force in global sports, the government has proposed entering into agreements with states, schools, and corporations as needed to achieve sustainable outcomes. (ANI)

Provided by SyndiGate Media Inc. (Syndigate.info).

FirstBank Women’s Network Empowers Future Leaders at Ola Girls SHS

FirstBank Women’s Network Empowers Future Leaders at Ola Girls SHS

The FirstBank Ghana Women’s Network organized an empowering mentorship and objective-setting event at Ola Girls Senior High School in Ho, reaching more than 500 students.

This effort is a component of FirstBank's dedication to supporting young women and developing their leadership abilities to help them face upcoming challenges and seize available opportunities.

The gathering aimed not just to motivate but also to provide students with real-world strategies and knowledge they can use in both their studies and personal experiences. The environment was lively, with students participating in dynamic conversations, sessions, and connecting with successful experts.

Victor Yaw Asante, the Managing Director of FirstBank Ghana, highlighted the significance of these efforts, saying, "our dedication to supporting young people is central to our mission. Guidance and setting objectives are crucial for growth in both personal and career aspects."

By supporting their capabilities, we enhance personal lives and play a role in the overall socio-economic progress of our country. I urge young leaders to seize every chance, gain knowledge from their mentors, and stay committed to their quest for outstanding achievement.

Mr. Asante, together with other important members of the FirstBank team, such as Grace Isaac Aryee, Treasurer and Chairperson of FirstBank’s Women Network, Ida Appiah (Head of Credit Analysis & Processing), and Herbertha Quansah (Head of Financial Institutions), brought a unique element to the day.

Naa Adokailey Amofa, Head of Human Capital Management & Development at FirstBank Ghana, provided insightful perspectives on career development and the significance of establishing SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) objectives. She mentioned, "currently, we have influenced more than 500 talented young individuals, providing them with vital skills and knowledge to manage their future careers. It is essential for these students to recognize that defining clear goals is the initial step toward realizing their aspirations. I urge each of you to dream ambitiously, back those dreams with practical strategies, and maintain perseverance when facing obstacles. Keep in mind, every major accomplishment starts with one small step, and we are here to assist you along this path."

Throughout the session, participants engaged in multiple workshops centered on leadership development, financial awareness, and building personal brand. They were given a chance to listen to accomplished women from diverse fields who discussed their journeys, obstacles they faced, and how they achieved their current roles. This experience not only inspired the students but also enabled them to imagine the possibilities for their own professional futures.

Jamila Isa Munkaila, the Area Head at FirstBank for Accra West, emphasized the significance of community involvement, stating, "initiatives such as these are crucial for connecting education with practical experiences. Our goal is to motivate these young women to follow their dreams and lead with self-assurance." The gathering also included interactive discussions where students posed questions and received advice from their mentors on the spot. This immediate exchange created a feeling of inclusion and support among the participants, highlighting that they are not isolated in their paths.

As the event came to a close, Mr. Asante highlighted the significance of investing in the personal and professional growth of the youth to collectively build a better future for Ghana. He encouraged all attendees to collaborate, inspire, and empower each other, leaving behind a legacy that will motivate future generations. He also praised the Women’s Network and expressed sincere appreciation to everyone who participated in this initiative, noting that their support brought joy, encouragement, and tangible assistance to many young girls, further demonstrating the bank's dedication to creating an inclusive atmosphere where all individuals can succeed.

Provided by SyndiGate Media Inc.Syndigate.info).

Building the Investment Ecosystem: Strategic Funding Principles for the One Square Mile Series

Building the Investment Ecosystem: Strategic Funding Principles for the One Square Mile Series

– initial investors, private equity, and organizational collaborators

By Sammy CRABBE

No city succeeds just by constructing roads and building towers. Cities that succeed in the modern era create investment ecosystems – interconnected networks of initial investors, venture capital firms, institutional funding sources, accelerators, and innovation centers that foster ongoing development.

The single square mile should not only be built physically; it needs to be financially developed. It has to draw in investors who offer more than just funds, but also connections, knowledge, trustworthiness, and a dedication over time.

A technologically advanced city without a sophisticated financial system is like a castle constructed on sand. The objective of this funding stage is straightforward: establish an investment environment that is robust, purposeful, and mutually reinforcing.

The One Square Mile should not be viewed solely as a real estate project, but rather as a business opportunity. Investors need to understand that they are not purchasing structures – they are investing in Africa's upcoming digital economy center. Early investors must be supported, venture capital must be sought with intention, and institutional funding must be approached with strategy. If the proper financial groundwork is established, money will not just arrive gradually in the city – it will flood in.

Attracting initial key investors – Drivers of progress

Every significant advancement starts with forward-thinking early adopters. For the One Square Mile, obtaining initial key investors is essential not just for financial support but also for creating trust, drawing additional funding, and generating brand enthusiasm. These key players might consist of smart city developers, technology venture capital funds, national wealth funds, diaspora communities, and privately owned equity firms focused on impactful investments.

Systematic, short-term rewards should encourage initial involvement – such as favorable lease agreements, brand recognition opportunities, tax advantages, and entry into innovative programs. However, these incentives need to be in line with the city's principles, making sure that the investment promotes inclusivity, environmental responsibility, and creativity instead of altering the original intent. Choosing investors who offer not only capital but also compatible values and credibility is essential. When executed properly, early supporters transform into advocates and drivers of progress.

Securing investment from venture capitalists and startup financing

The Innovation Hub of One Square Mile, the fintech zone, the smart health system, and the green energy clusters will rely on ongoing startup activities – which, in turn, depend on venture capital. Bringing in VC needs to be a deliberate initiative. The One Square Mile Authority should organize VC Roundtables in locations such as Accra, London, Silicon Valley, and Dubai to highlight new possibilities.

A One Square Mile Innovation Fund might invest alongside local startups, reducing initial financial risks and establishing a flow of innovation. Policies such as favorable startup visas, easier registration processes, and tax benefits for technology investors can also draw interest. Collaborations with groups like AfricArena, VC4A, and ABAN will integrate the One Square Mile into Africa's venture landscape. The goal is to bring in funding that supports entrepreneurs, rather than merely providing financial backing.

Building strong collaborations with organizations for sustained reliability

Although initial investors create momentum, institutional participants – including pension funds, sovereign wealth funds, and DFIs – offer depth and consistency. These collaborators look for good governance, openness, and sustained profits. Infrastructure initiatives – such as fiber networks, water purification systems, transportation, and renewable energy sources – need to be designed to draw in these types of investors.

Long-term leases, annuity systems, and green bonds are likely to attract risk-averse organizations. Clear governance, verified financial reports, public-private partnership structures, and live performance tracking tools will help enhance confidence. Ghana's local pension funds should be utilized initially to establish a domestic example before involving foreign entities. When these institutions invest, they offer more than just funding—they also provide structure, credibility, and oversight.

Designing appropriate financial instruments

To accommodate various investor profiles, One Square Mile needs to create customized investment options. A Real Estate Investment Trust (REIT) would enable wide-scale involvement in the city's real estate growth without requiring direct property ownership. An Infrastructure Debt Fund might appeal to investors looking for steady, contract-based returns in the fixed-income sector.

A Social Impact Fund has the potential to attract funding for affordable housing, education, and local services, achieving a balance between social and financial results. Such funds need to be open about their operations, promoted on a global scale, and in line with worldwide standards to maintain investor trust and ongoing participation.

Branding the investment opportunity

In addition to organizing deals, the city needs to strongly promote itself as an attractive place for investment. This goes beyond sleek advertising – it involves genuine narrative-building: showcasing personal stories, achievements of startups, and key innovation accomplishments. The yearly One Square Mile Investment Summits should bring together investors, business owners, and international media to demonstrate progress.

Participation in international investor gatherings – including the Africa Investment Forum, Abu Dhabi Sustainability Week, and CES – will enhance exposure. By doing so, One Square Mile positions itself not only as an African innovation center, but also as a worldwide attraction for investment.

Conclusion – From a city layout to a capital hub

Successful cities draw more than just technology – they draw faith. By nurturing initial investors, obtaining venture capital, involving institutional collaborators, and creating inclusive investment structures, the One Square Mile can serve as a lure for international funding. Similar to Singapore, Dubai, or Austin, it can develop into a dynamic environment where finance, expertise, and creativity support each other. The One Square Mile should not only focus on being constructed – it should strive to be the most attractive square mile in Africa, providing not only profits, but also transformation and possibilities.

>>>the author is a PhD candidate focusing on blockchains and decentralized finance at the University of Bradford. he possesses an MBA in International Marketing and a postgraduate research certificate from the International University of Monaco. sammy was the inaugural president of the ghana business outsourcing association and pioneered africa's first data entry operation and ghana's first medical transcription company. he can be contacted throughsammyomanye@gmail.com

Provided by SyndiGate Media Inc.Syndigate.info).

The rise of brand influencers: Do they deliver?

The rise of brand influencers: Do they deliver?

By Ahn-zim Wusa Manga

In the current rapidly changing marketing environment, brand influencers have emerged as a strong advertising method. Ghana is also following this trend. Whether through Instagram reels, TikTok clips, Twitter discussions, or YouTube critiques, influencers are influencing how products and services are viewed, particularly among younger audiences. However, the question still stands:Are these influencers providing genuine benefits to brands in Ghana?

What Constitutes a Brand Influencer?

A person who acts as a brand influencer leverages their personal image, reliability, and online visibility to market a product, service, or initiative. Such individuals typically have established a sense of trust and devotion from their audience, which can include famous personalities, content creators on social platforms, lifestyle bloggers, or specialists in specific areas with smaller but highly interactive followings.

Influencers act as a connection between companies and their desired audiences. Their main duties involve:

  • Boosting the exposure and recognition of a brand.
  • Influencing customer views by using genuine and familiar material.
  • Influencing buying choices and customer devotion.
  • Giving the brand a human touch by associating it with a person's appearance, voice, and way of life.

The Rise of Influencers in Ghana

In recent times, companies in Ghana have been more inclined to use influencers as a key element of their promotional efforts. Across sectors such as food and clothing, as well as financial technology and telecommunications, businesses are allocating greater resources to campaigns led by influencers.

Prominent personalities such as Jackie Appiah, Kwadwo Sheldon, Asantewaa, and Wode Maya are often chosen to promote different products. Their extensive influence, particularly with younger generations like millennials and Gen Z, makes them appealing options for brands aiming to engage Ghana's digitally inclined audience.

This change signifies an increasing acknowledgment of the power that online influencers have in affecting views, trends, and ultimately, cultural movements.

Are celebrities meeting the anticipated standards?

The impact of influencer marketing in Ghana remains a topic of discussion. The outcomes have varied, primarily influenced by the quality of campaign planning and execution.

Where Influencers Excel

  • Wide Influence: Leading influencers provide quick visibility to thousands, and occasionally millions, of followers.
  • Youth Participation: Influencers can easily connect with Ghana's younger generation, who are very active on the internet.
  • Cultural Significance: Numerous local influencers use approachable styles, languages, and comedic elements, enhancing the appeal and relevance of their content.

\xa0Where the Gaps Exist

  • Genuine Value Doubts: Certain influencers endorse various, frequently conflicting, brands rapidly, which reduces their trustworthiness.
  • Limited ROI Transparency: Several brands face challenges in measuring the return on investment (ROI) of influencer campaigns, often relying only on basic indicators such as likes and shares.
  • Conflict with Brand Principles: Selecting influencers solely based on their popularity, rather than alignment with the brand, frequently results in campaigns that appear unrelated to the fundamental brand message.

Is Ghana Prepared for Influencer Advertising?

The concise response is yes, but with care. The Ghanaian consumer market, particularly in city regions, is prepared and open to content from influencers. Nevertheless, for brands to effectively utilize the influence of these individuals, they must adapt their strategies when forming such collaborations.

It's no longer sufficient to rely on number of followers or popularity. Companies need to focus on:

  • Strategic alignment
  • Clear objectives
  • Performance measurement
  • Authentic engagement

Consumers are also growing more selective. They easily recognize inauthentic paid advertisements and are less inclined to respond to endorsements that seem insincere.

Recommendations for Brands

To get the most out of influencer marketing, companies in Ghana should take into account the following:

  1. Define Specific KPIs: Concentrate on objectives like conversions, website visits, registrations, or public perception, rather than merely focusing on views.
  2. Monitor Effectiveness: Utilize tracking methods such as promotional codes or UTM links to precisely assess the influence of influencers.
  3. Investigate Small-Scale Influencers: These people typically have greater interaction levels and provide more specific audience access.
  4. Establish Lasting Collaborations: Genuine connections develop with time. Continuous partnerships are more trustworthy than occasional posts.
  5. Make Smart Choices: Pick influencers that match your brand's image, principles, and target market, rather than just going for the most well-known ones.

Conclusion

Brand influencers have emerged as a significant element in Ghana's advertising landscape. Their capacity to connect and impact audiences is genuine, yet it doesn't happen effortlessly. To achieve tangible outcomes, companies need to implement a carefully planned influencer marketing approach, supported by research, specific objectives, and continuous assessment.

Influencer marketing goes beyond visibility; it's about gaining trust. In a market such as Ghana, where people are becoming more digital-savvy and focused on value, genuine connections and compatibility will always outperform excitement.

The author works as a Branding and Marketing Strategy Consultant.

Provided by SyndiGate Media Inc.Syndigate.info).

Regulating Virtual Assets: Fintechs Prepare for New Compliance Demands

By Richard NUNEKPEKU &Harold Kwabena FEARON

In continuation of its dedication to overseeing digital assets, the Bank of Ghana (BOG) has initiated the registration process for all Virtual Assets Service Providers (VASPs) functioning within Ghana, such as exchanges, wallet administrators, and custodians.

This preliminary registration process aims to assist the Bank in identifying active participants, evaluating operational risks, and establishing initial oversight prior to the implementation of the upcoming Virtual Asset Service Providers (VASPs) Act.

It represents the initial tangible action in integrating virtual asset businesses within the regulatory framework and indicates the Bank's determination to act swiftly and firmly once the law is passed.

In contrast to mobile money, which is an electronic version of traditional currency (fiat), virtual assets like cryptocurrencies have emerged as completely new digital-only forms of value. Utilizing blockchain technology, they are starting to act as stores of value, means of exchange, and measures of worth – roles typically fulfilled by fiat money. As their usage expands worldwide, authorities across the globe are working quickly to establish clear regulations for their application.

In Ghana, the Central Bank has also acknowledged the need for regulatory clarity. It has stated its plan to establish a formal regulatory system by the end of September 2025, by enacting a new Virtual Asset Service Providers Act – Ghana's initial thorough virtual assets legislation.

For financial technology firms functioning in Ghana or considering market expansion, the new legislation will impose various compliance responsibilities: licensing conditions, anti-money laundering and counter-terrorism financing measures, reporting guidelines, and additional requirements. Being prepared for these compliance expectations and ensuring adherence will be essential for these companies to stay competitive and compliant once the law is implemented. Considering this, this article predicts the compliance challenges, including potential new ones that the upcoming law might bring, and provides some actionable steps for service providers to maintain compliance.

The foundational compliance demands

Although the upcoming Virtual Asset Providers Act is set to establish a specific licensing and regulatory framework for VASPs, the compliance challenges it will bring might not be completely new for participants in the fintech industry. In several respects, the expected standards will resemble the current compliance responsibilities that are already in place for Payment Service Providers (PSPs) and other authorized financial service providers.

Similar to all business organizations, VASPs must establish and register with current primary general regulators including the Office of the Registrar of Companies (ORC), the Ghana Revenue Authority (GRA), the Social Security and National Insurance Trust (SSNIT), the Data Protection Commission, and the appropriate District, Municipal, or Metropolitan Assemblies. The compliance requirements associated with these fundamental legal registrations will remain in effect, and VASPs will be expected to adhere to these responsibilities thoroughly.

Additionally, VASPs are anticipated to follow general financial regulatory guidelines that fintech and financial service companies have traditionally adhered to, such as strong Know Your Customer (KYC) procedures, following Anti-Money Laundering and Counter-Terrorism Financing (AML/CFT) measures, and meeting data protection and privacy requirements outlined in the Data Protection Act.

Furthermore, regulatory demands are expected to cover aspects like cybersecurity protections, risk-focused internal controls, and adhering to applicable international certifications such as ISO/PCI DSS along with best practice standards relevant to digital financial services. In essence, although the VASP framework will provide a more organized and customized compliance approach for virtual asset providers, many of its conditions will be based on current regulatory bases.

Some expected new regulatory obligations

Although the regulation of Virtual Assets is expected to be based on the current regulatory framework, it may bring about certain new compliance obligations due to the inherent risks involved. The Central Bank will implement a risk-focused and principle-based compliance system that aligns with global standards and draws from experiences in regions that have already pioneered regulations in the virtual asset sector.

Based on an initial review of the Bank’s Draft Guidelines concerning Digital Assets and remarks from its leadership, the planned regulatory system is expected to be significantly influenced by the principles established under the EU's Markets in Crypto-Assets (MiCA) framework, Singapore's Payment Services Act, Nigeria's SEC Rules for Digital Assets, and Kenya's proposed Virtual Asset Service Providers Bill 2025, along with other similar frameworks. These global examples offer a comprehensive view of what compliance might entail in Ghana.

  1. Licensing and regulatory authorization: Ghana's strategy is anticipated to establish a formal licensing system, potentially categorized based on function—such as a cryptocurrency exchange, wallet service, broker-dealer, or custodian. This aligns with the EU's Markets in Crypto-Assets Regulation (MiCA), which requires comprehensive licensing for all types of Crypto Asset Service Providers (CASPs), including fit-and-proper evaluations for leaders and senior staff, along with the provision of thorough business plans, governance structures, and internal policies.

In the same way, Singapore's Monetary Authority (MAS) mandates licensing under its Payment Services Act for Digital Payment Token (DPT) services. Entities offering such services must go through thorough approval procedures to prove their financial stability, internal controls, risk management systems, and cybersecurity readiness.

Kenya's 2025 VASP Bill aims to implement a tiered licensing system, distinguishing between issuers, exchange platforms, custodial services, and wallet providers. In Ghana, we anticipate that the Central Bank will follow a comparable approach, categorizing functions and applying different levels of compliance requirements depending on the risk and size of the service.

  1. AML/CFT adherence and the FATF travel rule:Anti-Money Laundering (AML) and Counter-Terrorist Financing (CFT) will serve as key components of Ghana's regulatory framework for Virtual Asset Service Providers (VASPs). The Financial Action Task Force (FATF)'s Travel Rule, requiring VASPs to gather and share details about the sender and recipient of transactions, has established an international standard.

The EU's updated Transfer of Funds Regulation, known as MiCA, along with Singapore's AML Guidelines (PSN02), all implement the Travel Rule. These regulations require VASPs to conduct Customer Due Diligence (CDD), keep detailed transaction records, watch for warning signs, and report any unusual activity.

In Nigeria, the SEC's digital asset framework mandates that authorized VASPs establish risk-focused AML/CFT programs that comply with the nation's Money Laundering (Prohibition) Act. This involves providing staff training, conducting compliance reviews, and designating a specific compliance officer. Ghana, which is part of both the FATF and the Inter-Governmental Action Group against Money Laundering in West Africa (GIABA) (the regional FATF equivalent for West Africa), is expected to enforce AML/CFT responsibilities in line with these global standards. Consequently, VASPs will need to record risk evaluations, develop client verification procedures, implement transaction surveillance mechanisms, and ensure ongoing employee education as part of their compliance duties.

  1. Information security, confidentiality, and digital safety:The EU's GDPR, which works in conjunction with MiCA, and Singapore's Personal Data Protection Act (PDPA), set standards that are expected to impact Ghana's approach. Both regions mandate digital asset companies to implement data minimization, privacy-by-design concepts, and encryption methods.

Furthermore, the Central Bank's Draft Guidelines regarding Digital Assets highlight a significant focus on cybersecurity strength, indicating that VASPs may need to adopt intrusion detection systems, perform routine penetration testing, and establish disaster recovery plans. For example, the MAS mandates mandatory cybersecurity reviews and bans DPT service providers from offering lending or staking services to individual customers in order to reduce systemic risk. These regulatory requirements are anticipated to be key components of the legislation governing VASPs in Ghana.

  1. Consumer rights and financial education:Consumer safety is a key regulatory priority worldwide, and Ghana is anticipated to adopt similar measures. With MiCA, individuals or entities issuing crypto assets and cryptocurrency exchanges must provide explicit risk disclosures, ensure customers comprehend the product details, and keep client funds separate from company resources. Singapore's MAS has taken additional steps by mandating that service providers evaluate customer understanding and willingness to take risks prior to accepting them as clients, and by prohibiting the promotion of digital asset services in public areas or through mass media—actions aimed at protecting retail investors from potential speculative losses.

In the context of Ghana, we expect that the law and regulations will incorporate robust consumer-focused responsibilities, such as transparent fee explanations, product risk markings, channels for lodging complaints, compulsory methods for resolving disputes, and necessary remedies in cases of improper selling or fraud.

  1. Management, internal safeguards and disclosure:Numerous regions require the regular submission of financial statements, compliance audits, and operational reports. With MiCA, CASPs must establish a complaints handling system and face regulatory oversight that involves on-site visits and enforcement authority. In Kenya, the VASP Bill suggests submitting quarterly operational reports and mandates the hiring of compliance officers and internal audit roles.

In Ghana, the Central Bank may ask VASPs to appoint a Compliance Officer, provide regular reports, and inform the regulator about any significant business changes. Service Providers might also need to have annual audits, establish governance frameworks, and put in place internal controls similar to those mandated for other financial institutions regulated by the central bank.

  1. Innovation trial and temporary regulatory compliance:Another key feature of contemporary VASP systems is innovation. In Japan, regulatory sandboxes are being utilized to support stablecoin initiatives. Singapore's MAS also provides regulatory sandbox frameworks that enable startups to trial their offerings in controlled settings before obtaining full licenses. The UAE's Virtual Assets Regulatory Authority (VARA), via its sandbox, facilitates regulated testing and carefully managed expansion of emerging virtual asset platforms.

Ghana's current Fintech and Innovation Office manages a comparable regulatory sandbox, which could potentially be expanded to include VASP scenarios. This might offer emerging service providers a crucial opportunity to trial blockchain products, token creation processes, or cryptocurrency trading models while being monitored by the regulatory authority.

Suggestions for establishing compliant VASPs

As Ghana gets ready to introduce regulations for virtual assets, the experiences of regions that have already implemented VASP regulatory systems provide useful insights. By learning from these global best practices, Ghana can create a balanced, progressive, and situation-appropriate framework that supports innovation while maintaining the integrity of the financial system. In this context, adopting the following recommendations and regulatory lessons will contribute to establishing a strong virtual asset regime in Ghana:

  1. Clear definition and functional categorization of VASP operations:A key advantage of the EU's MiCA regulation, Kenya's VASP Bill 2025, and Singapore's MAS framework is their clear categorization of virtual asset service providers. Rather than implementing a uniform approach, these regions differentiate between custodians, exchanges, brokers, wallet service providers, and issuers, adjusting compliance requirements according to the risks involved in each category. Ghana should follow a comparable functional model, ensuring that regulatory obligations are balanced and directly aligned with the particular services provided.
  2. Effortless and clear licensing procedure:In Nigeria, delays and unpredictability in the licensing procedure are said to have discouraged innovation. On the other hand, Singapore and the UAE have established efficient digital licensing platforms, defined timeframes for regulatory responses, and explicit pre-licensing checklists. Ghana could prevent similar issues by implementing a clear, organized application process that features a regulatory pre-engagement phase and publicly available service-level timelines for approvals or inquiries.
  3. Integrated anti-money laundering and counter-terrorist financing financial monitoring system:Many regions currently implement the FATF Travel Rule, requiring the gathering and sharing of information about the sender and recipient. Nevertheless, nations such as South Korea and Japan have taken additional steps by incorporating real-time risk assessment, data exchange between agencies, and blockchain analysis into their anti-money laundering systems. Ghana could improve the Financial Intelligence Centre's (FIC) abilities to manage blockchain investigations and collaborate with private companies specializing in blockchain monitoring to better regulate VASPs.
  4. Stringent data protection and cyber security regulations:As observed in Hong Kong, Singapore, and Switzerland, cybersecurity and data protection are not viewed as optional components but as fundamental elements of digital asset regulation. These regions implement routine vulnerability assessments, data localization requirements, mandatory breach disclosure, and encryption standards. Ghana's regulatory approach should enhance the Data Protection Act, 2012, by mandating VASPs to have cyber-risk insurance, adopt secure coding methods, and undergo independent third-party evaluations.
  5. Regulatory proportionality for new businesses and low-risk VASPS:Overly strict compliance demands on small entities may hinder competition. Kenya's proposed VASP Bill presents a proportionate regulatory approach, providing different levels of licensing that modify requirements according to company size, transaction volume, and potential systemic risk. Ghana could explore implementing a comparable tiered system to prevent smaller fintechs and local VASP startups from being driven out of the market.
  6. Regulatory sandbox and innovation areas:Countries such as the UK, Japan, and Singapore have established secure settings for innovation by implementing regulatory sandboxes and financial technology centers. These frameworks enable new offerings to be evaluated under less stringent compliance requirements prior to full implementation. The Central Bank needs to officially expand its sandbox to cover VASP-related services, such as tokenized assets, stablecoins, and decentralized finance applications.
  7. Coordination between regulators: The realm of virtual assets frequently overlaps with various responsibilities – financial services, capital markets, cybersecurity, data privacy, and taxation. For example, the UAE's VARA works closely with the Central Bank, the Ministry of Economy, and the Securities Authority. Therefore, Ghana should encourage strong cooperation among the Bank of Ghana, the Securities and Exchange Commission (SEC), the Data Protection Commission, FIC, GRA, Cyber Security Authority, and other business regulators to maintain consistent regulation and avoid overlaps or gaps in oversight.
  8. Consumer rights and financial education:In countries with high regulatory standards such as Japan, South Korea, and Singapore, authorities have imposed restrictions on VASP advertising aimed at the general population and require VASPs to evaluate user comprehension of risks prior to registration. Ghana could adopt a forward-thinking approach by mandating that VASPs provide risk disclosures in simple language, restrict aggressive promotional activities targeting inexperienced users, and promote public awareness initiatives about virtual asset risks and consumer rights.

Conclusion

As Ghana is about to implement regulations for its digital asset sector via the upcoming Virtual Asset Providers Act, the nation has a unique and timely chance to create a robust, forward-looking regulatory system. The Bank of Ghana's initiative to establish regulation is both essential and praiseworthy. However, as observed in other regions, successful regulation needs to maintain a delicate equilibrium—safeguarding the system and the public without stifling innovation.

In Ghana's fintech sector, the future is evident: regulation is on the horizon, requiring increased transparency, governance, and adherence to rules. However, it also offers credibility, trust from investors, and an opportunity for international integration. In the end, the effectiveness of Ghana's virtual asset framework will not only rely on the content of the law but also on its execution, inclusiveness, and the industry's preparedness to meet these requirements. We have provided some suggestions in this article.

>>>Richard Nunekpeku serves as the Managing Partner at Sustineri Attorneys PRUC and works as a Technology Consultant. He earned his LL.M from Cornell University (Cornell Tech), where he expanded his knowledge in Law, Technology, and Entrepreneurship. He was also honored with the 2024 CALI "Excellence for the Future Award" for outstanding performance in AI Law and Policy studies at Cornell University, New York. He is open to receiving opinions on this article viarichard@sustineriattorneys.com

>>>Harold Kwabena Fearon serves as an Associate with Sustineri Attorneys PRUC within the Corporate, Governance, and Transactions Practice Group, focusing on delivering legal services to Startups/SMEs, Technology-driven businesses, Fintech firms, and other innovative enterprises. He is open to receiving opinions on this article throughharold@sustineriattorneys.com

Provided by SyndiGate Media Inc. (Syndigate.info).

Currency Value Rise: Trends, Causes, and Impacts on Business, Banking, and Consumers

By \xa0National Banking College

Fluctuations in exchange rates play a vital role in maintaining macroeconomic stability in Ghana. In the past, the Ghanaian cedi has experienced continuous decline because of issues like long-term trade deficits, financial instability, rising inflation, and unfavorable international economic situations.

For instance, the cedi declined by almost 24% in 2024, ranking it as the fourth weakest currency in West Africa that year, as stated in the World Bank Africa Pulse Report (April 2025).

Nevertheless, 2025 has seen a significant recovery. The cedi emerged as the top-performing currency globally in the second quarter of 2025, rising by roughly 30–40% from April to June 2025, recovering from a low of GHS 15.56/USD in early April to approximately GHS 10.28/USD by June (Reuters, 2025, S&P Global, June 2025).

Grasping the reasons for the cedi's recent strengthening and its wider macroeconomic effects is crucial for businesses, financial organizations, government officials, and individuals. Although a stronger cedi may lower import costs, alleviate inflation (which dropped to 18.4% in May 2025, the lowest since 2021), and boost real earnings, it can also:

  • Erode export competitiveness,
  • Reduced amount of money sent back in local currency,
  • And impact bank balance sheets, particularly those with exposure to foreign currency positions.

This piece offers an in-depth look at the recent rise in the value of the cedi. It explores the factors behind this movement, emphasizes effects on different sectors, and presents important policy suggestions to help stakeholders react appropriately and maintain stability in a changing currency scenario.

Currency Exchange Patterns in Ghana

Fluctuations in exchange rates continue to serve as a key measure of Ghana's macroeconomic stability, affecting inflation, international trade, and investment patterns. From December 2022 to June 2025, the Ghanaian cedi faced considerable instability compared to the US dollar, British pound, and euro, indicating both external influences and domestic policy actions.

By the end of 2022, the cedi began to show signs of recovery after a challenging final quarter. The official interbank exchange rates stood at GHS 10.03 per US dollar, GHS 12.24 per pound, and GHS 10.62 per euro in December 2022. These rates indicated a slight improvement from earlier months, mainly due to actions taken by the Bank of Ghana and a seasonal increase in foreign currency availability.

In early 2023, the cedi saw additional improvements. By January, the currency slightly increased to GHS 9.91 per USD, while staying stable at GHS 12.13 per GBP and GHS 10.70 per EUR. However, this pattern changed gradually starting in February. Throughout 2023 and into early 2024, the cedi encountered renewed challenges, caused by delays in donor funding, increased import demand, and global monetary tightening. By March 2024, interbank rates had declined to roughly GHS 12.67 per USD, GHS 16.11 per GBP, and GHS 13.78 per EUR.

The most notable period of devaluation for the cedi took place from April to October 2024. In this phase, the exchange rate reached a high of GHS 15.99 per dollar, GHS 20.86 per pound, and GHS 17.42 per euro, indicating the severity of the pressure on all three major currencies. The greatest declines were seen against the pound, due to its strength compared to the dollar and euro, as well as Ghana's trade and remittance links with the UK.

Indications of recovery started to appear in November 2024. By December, the cedi showed a slight increase, reaching GHS 14.78 per USD, GHS 18.69 per GBP, and GHS 15.47 per EUR. This improvement gained momentum during the first half of 2025, particularly in the second quarter. From April to June, the cedi saw a significant rise, dropping from GHS 15.22 to 10.28 against the dollar, and from GHS 19.98 to 13.96 against the pound. A comparable pattern was noted against the euro, as the exchange rate increased from GHS 17.09 to 11.86 during the same time frame.

These variations demonstrate the cedi's responsiveness to both local and global factors. A comparative analysis of monthly exchange rate changes among the three currencies is shown in Figure 1, emphasizing the alternating phases of decline and increase over the 31 months.

Figure 1: Fluctuations in Currency Exchange Rates in Ghana

Source: https://www.bog.gov.gh/economic-data/exchange-rate/

Comparison of Regional Currency Performance Against USD

Provided by SyndiGate Media Inc. (Syndigate.info).

Olamide Baddo's 2015 Afrobeats Explosion

Since entering the mainstream in 2010,Olamide Baddo has emerged as one of the most renowned creators of hits in the Afrobeats genre., whose music has been prevalent on the streets and shaped the dancehall.

By 2015, Olamide Baddo had been active in his profession for five years and had emerged as the representative of the streets, as he famously expressed in his popular track.

From his bold hip-hop tracks to his urban anthems and dancefloor hits, the legendary rapper has a extensive collection of popular songs that highlight his versatility.

From individual projects to team efforts, from creating iconic dance moves that defined an era to influencing urban language, in 2015, the award-winning artist flooded the industry with a series of successful tracks.

In 2015, he unveiled his fourth album.'Eyan Mayweather'which produced several successful albums, including the groundbreaking 'Bobo', 'Lagos Boys', 'Don't Stop', and 'Melo Melo'.

The album showcasedOlamideas a musician whose songs reflected the rhythm of the streetswhile further showcasing the breadth of his artistic talent as he seamlessly navigated both hip-hop and Afrobeats.

The album was nominated for the 2016 Headies Rap Album of the Year award and won the Best Rap Single honor for the track 'Eyan Mayweather', which shares its name with the album.

In 2015, Baddo had an exceptional year, contributing not only to a remarkable project but also offering his skills to his peers, helping them create successful tracks.

From hopping on Harrysonghis megahit "Reggae Blues" to helping launchPepenazito achieve mainstream success with a powerful chorus on 'Illegal', 2015 marked the peak of Olamide's career as he released one of the most unforgettable hit sequences in Afrobeats.

This week's Afrobeats Throwback takes us back to 2015, a year when Olamide dominated with a series of popular tracks.

Olamide's series of successful songs in 2015

1. Bobo

Open the Youtube video

2. Melo Melo

Baddo has succeeded in keeping his mainstream influence by occasionally incorporating pop elements, and the folk-themed love song 'Melo Melo' showcases his versatility.

Open the Youtube video

3. Lagos Boys

Olamide was raised in the Shomolu Bariga neighborhoods of Lagos state. As a native of the region, he honors the hard work, lively energy, and strength that characterize Lagos in his popular song 'Lagos Boys'.

Open the Youtube video

4. Don't Stop

No Afrobeats celebration is complete without a Baddo track. In 2015, he introduced the energetic 'Don't Stop' to his lineup of upbeat anthems.

Open the Youtube video

5. Eyan Mayweather

Olamide demonstrated his hip hop skills through this bold rap song, highlighting his position as an artist capable of competing in both hip hop and Afropop.

Open the Youtube video

6. Nostalgia Ft Olamide & Phyno — Local Rappers

In 2015, native rap music took center stage in Nigerian hip hop, with the key figures involved created a street anthem that highlighted their supremacy.

Open the Youtube video

7. Masterkraft Featuring Olamide & CDQ — Indomie

Olamide adds to this street-themed track, showcasing his reputation as the voice of the streets.

Open the Youtube video

8. Harrysong Featuring Olamide, Iyanya, Kcee, and Orezi — Reggae Blues

Olamide was chosen by Harrysong for one of the most significant songs and partnerships of 2015. The popular track highlights his talent to perform across different styles and elevate a song with his presence.

Open the Youtube video

9. Ycee feat Olamide — Jagaban Remix

When YCee aimed to remix his popular single, he reached out to Baddo, who is familiar with the various titles of the Godfather of Lagos politics.

Open the Youtube video

10. Pepenazi Featuring Olamide — Illegal

Baddo has a strong history of helping new talents gain recognition through featured verses. In 2015, he used his celebrity status to support Pepenazi, elevating him to mainstream popularity with an exciting chorus on 'Illegal'.

11. Davido featuring Olamide - The Money