Thursday

Music Streaming Platform Meets AI Band at Velvet Sundown – Fear Realized

photo source=Instagram
A unknown independent band has recently made an impact in the pop music scene, grabbing attention.

An independent band called 'The Velvet Sundown' has sparked debate after unexpectedly appearing on the music streaming service Spotify. The group started releasing tracks a few weeks back, and its monthly listenership has now reached over 900,000. Their standout track is 'Dust on the Wind'.

It has launched two full-length albums within a month, and is set to debut its third one in the middle of this month.

As reported by the BBC and other international media, their reality remains unclear. None of the four recognized members of the band have ever granted interviews to the press, nor do they have personal social media profiles or recorded live performances. Because of this, questions arise about whether the band and their music were developed using artificial intelligence (AI).

The group refuted the AI-generated content hypothesis via its official social media platforms, yet remained silent when approached by outlets like the BBC for interviews.

It was the report from the American music publication 'Rollingstone' that further complicated the situation.

As reported by the outlet, "Andrew Frelon, who claims to be the band's representative, stated that 'Velvet Sundown's music was produced using the AI platform 'Suno'.'" Nevertheless, shortly after, Rolling Stone revealed that the individual was, in fact, a fabricated persona designed to mislead the media.

Even on the band's Spotify page, the statement "The person and we are irrelevant, and there is no evidence to prove his existence" was published.

Velvet Sundown's song is an indie ballad featuring male vocals and guitar, with lyrics that are somewhat hard to decipher, making it challenging to determine if it was written by a human or generated by AI.

Due to the application of its AI detection system, the French music streaming platform 'Deaser' concluded that the music from Velvet Sundown is '100% AI-generated'. Nevertheless, Spotify has not issued an official response yet.

Dispute over AI-generated music remains ongoing.

Artists from different parts of the globe are worried about the issue of using their audio materials without permission for artificial intelligence training.

Numerous musicians, including Elton John and Dua Lipa, have urged the UK authorities to implement regulations regarding AI-related intellectual property rights, yet their appeals have gone unheeded.

A group dedicated to protecting artists' rights stated, "This is exactly the scenario that artists have been worried about." AI firms are appropriating artists' creations, developing items based on them, and subsequently flooding the market with comparable products, thereby taking away earnings from genuine human creators," he criticized.

bellho@Daily News

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